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Financial Services
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Publishing |
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Insurance |
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Conferences,
Seminars & Events |
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Industrial |
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Construction
Materials Suppliers and Wholesalers
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Pharmaceutical
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Information Technology |
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Client’s Business Type |
Campaign Description |
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Comments |
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| Financial
Services: Have
serviced as large as the nation’s 10 largest
banking interests to small, localized community banks.
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| Lead
Generation: Market:
» Previous Customers
» Current Customers
» Prospects
Programs:
» Present new or existing products and services.
» Address questions pertaining to products and
services.
» Fulfill requests for literature and follow
up.
» Qualify potential interest.
» Set firm appointments to meet with or call
customer or prospect.
Customer Retention:
Market:
» Current Customers
Program:
» Customer satisfaction surveys.
» Determine interest in potential or new products
or services
» Verify accuracy of existing contact information.
» Obtain additional or newly required contact
information.
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“The
return on investment is higher than any other form of
marketing activity aimed at up selling and cross selling
to our existing customers”. “Our
own executives are free to use their time 100 percent
on closing new business”. “Our
percentages of closings versus contacts made has improved
dramatically”. “Our staff no longer
need to handle cold calling and can concentrate on banking
rather than selling”. “Our new
business generation has far exceeded our greatest expectations”.
“Allows us to conduct random campaigns as
required without upsizing our customer services or other
departmental staffing sizes”. “The
accuracy, volume, and speed of information verification
or gathering, is way beyond anything we have ever accomplished
in-house".
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Client’s Business Type |
Campaign Description |
Comments |
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Publishing:
Have serviced a wide variety of
publisher’s that publish and distribute:
• Textbooks and educational materials for teachers
and students at every level from Primary Schools through
to Colleges and Universities as well as Public Libraries.
• Reference works ranging from educational,
general knowledge, special hobbies and interests,
through to specialist industry, vocation and occupational
use.
• Directories and journals
• On-line publications and newsletters.
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Sales:
Market:
» Previous Customers
» Current Customers
» Prospects (Cold Calls)
Programs:
» Present new or existing products and services.
» Offer special promotions such as pre-pub pricing.
» Fulfill literature requests and follow up
with sales close.
» Offer On-line Demos and follow up with sales
close.
» Feasibility studies for new and potential
products.
» Solicit subscriptions and trials.
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“Our
sales volumes were higher than we were able to achieve
through face to face calls by our field representatives”.
“We were able to contact more customers much
more quickly than we could by using our own in house
sales force”.
“Our new business contacts are up on any prior
years since we began out-sourcing our sales and using
Direct Phone Marketing as our primary method of generating
sales”.
“Our costs are considerably lower using Direct
Phone Marketing compared with Direct Mail. It is a
much higher return on investment for us”.
“We would never have achieved this quality or
volume of cold calling effectiveness ourselves”.
"We have learnt to stay within our own expertise
as a publisher and leave our marketing needs to the
experts"
“Allows us to conduct random campaigns as required
without upsizing our sales, customer services or other
departmental staffing sizes”.
“The accuracy, volume, and speed of information
verification or gathering, is way beyond anything
we have ever accomplished in-house".
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Client’s Business
Type |
Campaign Description |
Comments |
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Insurance:
Have performed work for agents, brokers
and corporations. Have offered full range of insurance
products and services to consumers and businesses.
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Lead
Generation:
Market:
» Previous Customers
» Current Customers
» Prospects (Cold Calls)
Programs:
» Present new or existing products and services
» Address questions pertaining to products and
services.
» Fulfill requests for literature and follow
up.
» Qualify potential interest.
» Set firm appointments to meet with or call
customer or prospect.
Renewals/Retention:
Market:
» Current Customers
Programs:
» Customer satisfaction surveys.
» Determine interest in potential or new products
or services
» Offer bonus for re-signing.
Database Scrubs:
Market:
» Previous Customers
» Current Customers
» Prospects
Programs:
» Verify accuracy of existing contact information
and obtain additional or newly required information.
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“The
return on investment is higher than any other form of
marketing activity aimed at up selling and cross selling
to our existing customers”. “Our
own executives are free to use their time 100 percent
on closing new business”. “Our
percentages of closings against contacts made has improved
dramatically”.
“Our staff no longer need to handle cold calling
and can concentrate on insurance rather than selling”. “ Our new
business generation has far exceeded our expectations”
“Allows us to conduct random campaigns as
required without upsizing our customer services or other
departmental staffing sizes”. “The
accuracy, volume, and speed of information verification
or gathering, is way beyond anything we have ever accomplished
in-house". "I used Outsource Marketing
for my insurance agency. Their services are thorough
and professional. I would recommend them to anyone."
"Outsource Marketing exceeded my expectations.
They not only helped me increase my business, but they
provided detailed results and statistics which were
equally valuable."
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Client’s Business
Type |
Campaign Description |
Comments |
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Conferences,
Seminars & Events:
Have performed work for event organizers,
planners and management services – phoning associations,
businesses, promoters, educators, corporations and
other trade interests.
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Lead
Generation :
Market:
» Previous Customers
» Current Customers
» Prospects (Cold
Calls)
Programs:
» Present new or existing
events, destinations, venues, activities, products
and services.
» Registrations and
confirmations.
» Address frequently
asked questions.
» Fulfill requests
for literature and then follow up.
» Qualify potential
interest.
» Set firm appointments
to meet with or call customer or prospect.
.
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“The
return on investment is higher than any other form of
marketing activity aimed at up selling and cross selling
to our existing customers”. “Our
own executives are free to use their time 100 percent
on closing new business”. “Our
percentages of closings against contacts made has improved
dramatically”. “Our staff no longer
need to handle cold calling and can concentrate on closing
on event logistics presentations, rather than selling”.
“ Our new business generation has far exceeded
our expectations” “Allows us to
conduct random campaigns as required without upsizing
our customer services or other departmental staffing
sizes”. “The accuracy, volume,
and speed of information verification or gathering,
is way beyond anything we have ever accomplished in-house".
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Client’s Business
Type |
Campaign Description |
Comments |
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Industrial:
We have worked for a major manufacture
of specialized label printing machinery utilized by
manufactures in packaging label applications.
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Customer
Service:
Market:
» Previous Customers
» Current Customers
» Prospects (Cold
Calls)
Programs:
» Periodic maintenance
programs.
» Extended Warranties
» Equipment Upgrades
» Regulation Updates/Additions
» Appointment setting
Customer Surveys:
Market:
» Previous Customers
» Current Customers
» Prospects (Cold
Calls)
Programs:
» Customer satisfaction
surveys
» Determine new product
potential and interest
» Profile potential
customer segment for feasibility
Database Scrubs:
Market:
» Previous Customers
» Current Customers
» Prospects
Programs:
» Verify accuracy of existing contact information
and obtain additional or newly required information.
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“The
return on investment is higher than any other form of
marketing activity aimed at up selling and cross selling
to our existing customers”. “Our
own executives are free to use their time 100 percent
on closing new business”. “Our
percentages of closings against contacts made has improved
dramatically”.
“Our staff no longer need to handle cold calling
and can concentrate on using our industry expertise
exclusively on closing presentations, rather than selling”.
“ Our new business generation has far exceeded
our expectations” “Allows us to
conduct random campaigns as required without upsizing
our customer services or other departmental staffing
sizes”. “The accuracy, volume,
and speed of information verification or gathering,
is way beyond anything we have ever accomplished in-house".
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Client’s Business
Type |
Campaign Description |
Comments |
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Construction
Materials Suppliers and Wholesalers:
Have worked for large nationwide suppliers
of construction, home improvement, landscaping, gardening
and household, products, materials, tools and equipment.
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Outbound
Customer Service:
Market:
» Previous Customers
» Current Customers
» Prospects (Cold
Calls)
» Contractors
Programs:
» Periodic maintenance
programs.
» Promote discount
offers
» Equipment Upgrades
» Regulation Updates/Additions
» Appointment setting
Customer Surveys:
Market:
» Previous Customers
» Current Customers
» Prospects (Cold
Calls)
Programs:
» Customer satisfaction
surveys
» Determine new product
potential and interest
» Profile potential
customer segment for feasibility
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“The
return on investment is much higher than trying to use
in-house customer service representatives with all the
related employee and facility overheads”.
“With this method we can assign as many people
as required to take full advantage of up selling and
cross selling to our existing customers”.
“Our new business generation from this form
of promotional activity has far exceeded our expectations”
“Allows us to upsize or downsize rapidly
to address the needs of our campaign deadlines”.
“The call volume, and speed of is way better
than we can achieve in-house”. "The
quality and experience of the representation is well
above anything we can accomplish at commensurate costs
in-house”. “Our customers are extremely
pleased with the level of service we provide through
this medium”.
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Client’s Business
Type |
Campaign Description |
Comments |
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Pharmaceutical
Serviced major pharmaceutical manufactures
of leading edge nutritional supplements, disease prevention
products, pharmaceutical treatments and remedies.
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Inbound
Customer Service:
Market:
» Representatives
» Current Customers
» Prospects (Cold
Calls)
Programs:
» Remote location
virtual rep
» Answer questions
» Fulfill requests
for product literature.
» Present new or existing
products to up-sell and cross-sell.
» Profile and update
information on existing customers for potential cross-sell
opportunities.
» Profile potential
customer segment for feasibility
Outbound Customer Service:
Market:
» Previous Customers
» Current Customers
» Representatives
Programs:
» Promote discount
offers or promotions.
» Promote new products
awareness.
» Profile and update
information on existing customers for potential cross-sell
opportunities.
Research / Surveys:
Market:
» Current Customers
» Representatives
Programs:
» Customer satisfaction.
» Agent satisfaction (with distributors).
» Determine new product potential and interest
» Profile potential customer segment for feasibility.
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“The return on investment is much higher than
trying to use in-house customer service representatives
with all the related employee and facility overheads”.
“With this method we can assign as many people
as required to take full advantage of up selling and
cross selling to our existing customers”.
“ Our new business generation has far exceeded
our expectations” “Allows us to
upsize or downsize rapidly to address the needs of our
customers”. “The accuracy, volume,
and speed of information processing is better than we
can accomplish in-house”. "The quality
and experience of the representation is well above anything
we can accomplish at commensurate costs in-house”.
“Our customers are extremely pleased with
the level of service we provide through this medium”.
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Client’s Business
Type |
Campaign Description |
Comments |
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Information Technology
Serviced world-leading manufacturer
of high tech wireless telecommunications equipment.
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| Internal
Surveys:
Market:
» Current Customers
» Prospects
» Employees
Programs:
» Gather input on management initiatives, practices
and motivational training from key management and
supervisory staff.
» Customer satisfaction.
» Determine new product potential and interest
Database Scrubs:
Market:
» Current Customers
» Employees
Programs:
» Verify accuracy of existing customer contact
information and obtain additional or newly required
information.
» Verify accuracy of employee contact information
and obtain additional newly required contact information.
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“Allows us to conduct random campaigns as required
without upsizing our Human Resources or other departmental
staffing sizes”. “The accuracy,
volume, and speed of information verification or gathering,
is way beyond anything we have ever accomplished in-house".
“Allows us to audit our key management
decisions and actions when the need arises”.
“Builds our corporate goodwill with our management
level staff and promotes their participation in all
crucial levels of corporate direction”. |
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